Integrated Campaigns Manager, Treasury
Core
Lead global integrated campaign strategy for Stripe's Treasury product to drive awareness, adoption, and active use among startups.
Role type
Senior Integrated Campaigns Manager (B2B FinTech)
Builds
Global marketing campaigns for Stripe Treasury (business accounts for startups)
Domain
Financial Technology / Payments Infrastructure
Deliverable
product features
Required skills
Integrated campaign strategy, B2B marketing, cross-functional partnership, multi-channel execution, analytics, content development, market insight
Preferred skills
Startup/VC ecosystem marketing, Neobank experience, FinTech/banking domain expertise, product campaigns in payments
Technologies
Digital, web, email, online events, direct mail, social, sales plays
Responsibilities
Own overall campaign strategy and plan for Treasury; Partner with comms, product marketing, and sales teams to define and implement campaigns; Work with regional marketing to ensure local relevance; Deliver campaigns via multi-channel tactics; Partner with content teams to develop campaign materials; Track, analyze, and report on campaign performance metrics
Seniority
Senior, hands-on IC