Product Marketing Manager
Core
Own end-to-end product marketing for Optimization and Payouts suites, driving attach rates, usage, and revenue for ISV partners and end merchants.
Role type
Senior Product Marketing Manager (Payments/FinTech)
Builds
Optimization and Payouts product suites for ISV partners and global commerce
Domain
Payments, FinTech, Financial Services
Deliverable
product features
Required skills
Go-to-market strategy, messaging and positioning, customer segmentation (ICP), win/loss analysis, cross-functional leadership, product roadmap influence, market intelligence synthesis
Preferred skills
Payments/FinTech market experience, direct management of product marketers, data-driven decision making
Technologies
None explicitly stated
Responsibilities
Define vision and strategy for product launches, create and refine product messaging, identify ideal customer profiles, collaborate with GTM Enablement for training, partner with Product Management on roadmap, gather and disseminate market intelligence, lead and mentor cross-functional team
Seniority
Senior, hands-on IC with direct management experience