Manager, Slate & Brand Marketing - Korea
Core
Develop and execute integrated 360° brand and multi-title marketing campaigns for Netflix's content slate (film, series, live events) in Korea, connecting brand, content, and product to consumers.
Role type
Manager, Brand & Slate Marketing
Builds
Brand campaigns, multi-title storytelling, and category-driven initiatives for Netflix content
Domain
Entertainment / Streaming / Brand Marketing
Deliverable
product features
Required skills
Brand strategy, 360° campaign execution, multi-title storytelling, live event marketing, cross-functional collaboration, agency management, budget management, cultural relevance, strategic narrative development
Preferred skills
None stated
Technologies
None stated
Responsibilities
Build and execute brand and multi-title campaign strategies; Lead marketing efforts for new content categories with a focus on Live events; Provide brand stewardship for new company initiatives; Serve as primary contact for global and regional marketing teams; Collaborate with cross-functional partners to create integrated campaigns; Work with agency partners to deliver high-quality campaigns; Champion cultural relevance for Korean audiences; Manage budgets for brand initiatives
Seniority
Manager, hands-on IC