Social and Community Manager
Core
Manage social channels, create content, and engage with consumers for FMCG wine and spirits brands in a guardianship role.
Role type
Mid-senior Social and Community Manager
Builds
Social media campaigns, content assets, and community engagement strategies for client brands
Domain
FMCG, Wine & Spirits, Social Media Marketing
Deliverable
product features
Required skills
Social media strategy, copywriting (long/short form), community moderation, influencer identification, social dashboarding, trend analysis, creative concepting, art direction
Preferred skills
Video production oversight, platform innovation, cross-brand portfolio management
Technologies
Brand24, Meta Business Suite, Trend Watching platforms
Responsibilities
Manage paid campaign posts across 3 Instagram and 8 Facebook pages; Develop channel-specific strategies and editorial guidelines; Moderate customer posts and escalate crises; Identify trending topics and create nimble content; Produce monthly social performance dashboards; Identify influencers and social creators; Oversee production of video/stills with designers; Monitor output quality and consistency; Pitch new creative concepts to clients
Seniority
Mid-senior, hands-on IC