Creative Director
Core
Lead end-to-end creative strategy and production for an AI-native travel platform, building an automated creative engine that scales high-performing assets across digital, experiential, and brand channels.
Role type
Senior Creative Director (AI & Growth)
Builds
An AI-assisted creative pipeline, automation tooling, and scalable workflows for generating distinctive, high-volume creative assets.
Domain
TravelTech / Generative AI / Performance Marketing
Deliverable
production ML models | product features
Required skills
Creative strategy, Generative AI fluency (Midjourney, Runway, Firefly, ElevenLabs), Direct-response marketing, Systems thinking (workflows, SOPs), Data-driven creative optimization, Experiential/event design, Team leadership
Preferred skills
Craft pedigree in copy/art direction/design/video, Visionary mindset, Agile experimentation
Technologies
Midjourney, Runway, Firefly, ElevenLabs, Automation platforms
Responsibilities
Design end-to-end creative pipelines and prompt libraries; Experiment with emerging creative technologies and production models; Treat creative as a targeting lever using performance metrics; Bridge brand narrative with scalable performance; Lead in-person and experiential creative activations; Build and mentor a team of designers, editors, and AI specialists
Seniority
Senior, hands-on IC leader
