Brand and Marketing Creative Principal
Core
Lead the brand and marketing creative practice, directing production of video, photography, and design assets while building an AI-native creative workflow.
Role type
Senior Brand and Marketing Creative Principal
Builds
AI-driven video and photo assets, brand design systems, and marketing content for a luxury second-home co-ownership platform.
Domain
Real Estate / Luxury Second Homes / PropTech
Required skills
Creative direction, video production, photography, AI creative workflows (generative image/video), design system management, art direction, vendor management, budget management, rights and licensing.
Preferred skills
Experience with AI tools for content creation, managing large-scale production teams, building creative pipelines.
Technologies
Figma, AI image/video generation tools, video editing software.
Responsibilities
Plan and run shoots for owners, founders, and destinations; build and manage AI creative systems for content generation; set photography and video standards across global destinations; lead design for marketing materials; direct external creative partners; manage asset libraries and licensing.
Seniority
Senior, hands-on IC
