AVP, GTM & Commercial Strategy — Real World Data
Core
Senior commercial leader driving go-to-market execution and long-range strategy for Inovalon's Real World Data (RWD) business, serving life sciences, payers, and providers.
Role type
Senior IC commercial strategy & GTM lead
Builds
RWD product portfolio (closed/open claims, EHR, clinical notes) for life sciences and healthcare organizations
Domain
Healthcare / Real World Data / Life Sciences
Deliverable
product features
Required skills
commercial strategy, go-to-market execution, market segmentation, M&A evaluation, pricing strategy, voice of customer, market intelligence, executive communication, cross-functional leadership
Preferred skills
deep RWD domain expertise, experience with FDA Real World Evidence guidance, experience with CMS data programs
Technologies
none stated
Responsibilities
Lead commercial strategy and multi-year business planning for RWD portfolio; Define and execute market segment strategies for life sciences and adjacent segments; Lead build/buy/partner decision frameworks and M&A evaluation; Own GTM readiness and launch execution for new RWD products; Design RWD-specific pricing and packaging models; Lead Voice of Customer function and market research; Serve as external thought leader and spokesperson for RWD capabilities; Drive cross-functional alignment across Sales, Product, Engineering, and Finance
Seniority
Senior, hands-on IC