Marketing Executive
Core
Execute day-to-day marketing initiatives across social, content, lifecycle, and campaigns to help users understand, trust, and use YouTrip.
Role type
Marketing Executive (early career)
Builds
Marketing campaigns, content assets, lifecycle communications, and product launch support
Domain
Fintech and travel
Deliverable
product features
Required skills
Campaign planning and execution, Content planning and publishing, Lifecycle communication management, Performance monitoring and reporting, Cross-functional collaboration, Basic copywriting
Preferred skills
Email/CRM/lifecycle tools experience, Agency/partner management, Social media workflows, Startup environment experience
Technologies
Social media platforms, Email tools, CRM systems, In-app notification tools
Responsibilities
Support planning and execution of marketing campaigns, Assist with content planning and publishing across channels, Support execution of lifecycle communications, Monitor campaign performance and identify optimization opportunities, Work cross-functionally with Product, Support, Design, and Operations teams, Assist with marketing operations tasks like tracking and documentation
Seniority
Junior, hands-on IC