珠宝玉石行业运营 - 抖音电商
Core
Managing gemstone category operations and merchant growth on Douyin E-commerce, including non-standard product strategies and integrated marketing.
Role type
Senior category operations manager (gemstones/jewelry)
Builds
Merchant growth strategies, non-standard product activity plans, and integrated marketing campaigns for the gemstone category.
Domain
E-commerce / Jewelry & Gemstones
Deliverable
product features
Required skills
Category planning, merchant lifecycle management, non-standard product strategy, integrated marketing, data-driven product development, cross-functional resource coordination
Preferred skills
Experience in jewelry or cultural relics (wenwan) e-commerce, understanding of e-commerce business models and activity marketing
Technologies
Douyin E-commerce platform, data analytics tools
Responsibilities
Develop merchant growth plans and marketing strategies for the gemstone category; Manage non-standard product activities and merchant tiering; Coordinate internal and external resources for marketing innovation; Analyze consumer data to optimize product supply structure.