撮合策略（规模化作者方向） - 抖音电商
Core
Design and execute matching strategies to connect merchants with creators (authors) on the Douyin e-commerce platform to improve matching efficiency and scale.
Role type
Senior e-commerce strategy specialist (merch-creator matching)
Builds
Online matching links, product features, and activity mechanisms for merchant-creator pairing
Domain
E-commerce, Content commerce, Creator economy
Deliverable
product features
Required skills
Data analysis, Strategy design, Cross-functional collaboration, Project execution, User research, Process optimization
Preferred skills
Merchant operations, Creator operations, Product operations, Recommendation strategy
Technologies
Data analysis tools, User research methodologies
Responsibilities
Analyze data and conduct user research to identify matching opportunities between merchants and creators; Design and validate scaling matching strategies with product and recommendation teams; Optimize the end-to-end matching workflow including product introduction, distribution, and fulfillment.