商业化产品经理（会员方向） - 红果短剧
Core
Design and optimize the membership conversion funnel and monetization strategy for a free short drama platform, focusing on building a membership ecosystem for short dramas and long-form content.
Role type
Senior commercial product manager (membership)
Builds
Membership system, pricing strategies, and long-form content (movies/variety shows) paid consumption paths
Domain
Entertainment / Streaming / Digital Media
Deliverable
product features
Required skills
Product planning, PRD writing, data analysis (SQL, Excel), monetization strategy, user lifecycle management (LTV), pricing strategy
Preferred skills
Experience in membership systems, commercial product experience
Responsibilities
Define membership system architecture and pricing models; Build long-form content membership features; Conduct A/B experiments to optimize conversion metrics; Drive revenue growth through data-driven strategy adjustments
