Head of Business Marketing - Australia
Core
Lead the Business Marketing team in Australia to drive revenue growth, brand alignment, and scalable commercial programs for TikTok For Business.
Role type
Senior leadership marketing leader (Head of Business Marketing)
Builds
Scalable demand-generation engines, go-to-market guidelines, and commercial packages for B2B/B2C brands on TikTok
Domain
Digital marketing, social media, B2B/B2C commercial partnerships
Required skills
Business marketing strategy, team leadership (10+), data-driven analytics, commercial acumen, B2B/B2C experience, digital marketing expertise, project management
Preferred skills
Building marketing departments in commercial orgs, startup environment experience, global partner management, deep TikTok platform knowledge
Technologies
TikTok platform, social media channels, B2B/B2C marketing tools
Responsibilities
Translate regional strategy into local plans, manage Sydney team for TikTok growth initiatives, lead new client acquisition, oversee marketing communications and events, collaborate with sales leaders, drive annual planning and budget prioritization
Seniority
Senior, hands-on IC with leadership responsibilities
