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Core
Operate the content-driven search funnel for Douyin's Life Services, linking Feed and search scenarios to boost traffic and GMV.
Role type
Senior Life Services Content Operations Specialist (Search)
Builds
Content distribution strategies and search optimization for Life Services (travel, dining, etc.)
Domain
Consumer Tech / Local Services / Search
Deliverable
product features
Required skills
Content seeding monetization, Search recommendation strategy, Data analysis, Cross-functional project management, Growth planning
Preferred skills
Experience driving transaction metrics via content, Industry-specific growth strategy (travel/dining)
Responsibilities
Define and iterate evaluation criteria for high-quality seeding content; Collaborate with product and content teams to optimize the full distribution lifecycle; Design growth strategies for B-side supply to drive search GMV; Analyze data to identify opportunities and evaluate campaign effectiveness.