Electronics & Automotive Category Strategy Project Intern (TikTok Shop by Tokopedia) - 2026 Start
Core
Develop strategy playbooks for electronics and automotive sellers, implement AI automation for account management, and analyze seller profitability to drive platform growth.
Role type
MBA intern (category strategy & AI implementation)
Builds
Strategic initiatives for seller acquisition, retention, and operational efficiency within the e-commerce ecosystem
Domain
E-commerce, Electronics & Automotive, AI/Agentic workflows
Deliverable
production ML models
Required skills
AI agent development, strategic playbook creation, P&L analysis, cross-channel strategy evaluation, regional expansion research, cost-efficiency balancing
Preferred skills
Data collection and trend analysis, independent reporting, prior professional experience
Technologies
AI tools, agentic agents, Excel
Responsibilities
Support development of strategy playbooks for sellers across different segments; Implement AI automation and agentic agents in account manager workflows; Analyze seller P&L structures to identify growth levers; Drive initiatives to improve seller operations; Evaluate product mix strategies between content commerce and traditional marketplace; Assess online vs. offline channel dynamics; Conduct research on brand/seller growth strategies for regional expansion; Provide insights on balancing online costs with offline distribution efficiency
Seniority
Intern, hands-on contributor
