大客户销售-抖音生活服务
Core
Account executive for Douyin's local life services, driving ad revenue and business growth for national chain brands through marketing strategies and resource integration.
Role type
Senior Account Executive (Local Life Services)
Builds
Ad revenue and marketing campaigns for national chain brands on Douyin, Toutiao, and related platforms
Domain
Digital Advertising / Local Life Services
Required skills
Account management, strategic planning, negotiation, sales execution, market analysis, resource integration, event planning, relationship building
Preferred skills
Experience with vertical industry platforms, community platforms, media advertising sales, marketing operations, transactional experience, platform company background, comprehensive industry methodology
Technologies
Douyin, Toutiao, Xigua Video, Douyin Volcano Engine
Responsibilities
Develop and maintain relationships with key enterprise clients; formulate and implement marketing strategies and ad plans; coordinate with internal teams for ad placement and resource allocation; guide sales teams to optimize merchant performance; plan market strategies for national chain brands; integrate internal and external resources for promotional events.
Seniority
Mid-level, hands-on IC
