TikTok Shop - Home and Living Key Account Manager
Core
Acquiring and scaling major Home and Living brands on TikTok Shop across France and the EU through direct sales and strategic partnership management.
Role type
Senior Key Account Manager (Direct Sales & Account Growth)
Builds
Strategic partnerships with C-suite stakeholders for Home and Living brands
Domain
Social Commerce / E-Commerce / Home & Living
Deliverable
client delivery
Required skills
Direct sales and business development, C-suite stakeholder management, complex multi-market organization navigation, commercial acumen and deal structuring, social commerce and creator ecosystem knowledge, data-driven performance optimization
Preferred skills
European Home and Living industry network, deep knowledge of EU e-commerce landscape, experience owning senior accounts across multiple European markets, marketplace or platform sales background
Technologies
TikTok Shop platform, livestreaming tools, short-video content formats
Responsibilities
Identify, prospect, pitch, and sign strategic Home and Living brand accounts; lead end-to-end commercial closings from outreach to onboarding; engage C-suite and senior stakeholders to position TikTok Shop as a strategic channel; navigate complex multi-market brand organizations to align local teams and EU HQ; develop tailored acquisition pitches including joint business plans; partner cross-functionally to accelerate time-to-first-sale; drive ongoing account growth and sustained GMV; lead intra-EU scaling for partners ready to expand; build repeatable growth playbooks for the EU team; surface structural insights to inform category strategy.
Seniority
Senior, hands-on IC