品牌营销-抖音
Core
Build brand awareness and user perception for the Douyin creator content ecosystem through content propagation strategies and cross-platform expansion.
Role type
Brand Marketing Manager (Creator Ecosystem)
Builds
Brand campaigns, cross-media content strategies, and creator ecosystem initiatives
Domain
Social Media / Creator Economy / Entertainment
Deliverable
product features
Required skills
Content strategy, brand campaign planning, multi-channel resource coordination, market insight analysis, cross-functional collaboration, content sensitivity
Preferred skills
ACG content marketing, experience in content platforms or communities, experience in gaming or AI content
Technologies
Social media platforms, PR channels, information feed systems
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