食品饮料行业商家运营-抖音电商
Core
Manage and develop key food and beverage merchants/brands on Douyin E-commerce, driving product supply, sales path design, and category growth strategies.
Role type
Senior Category Operations Manager (Food & Beverage)
Builds
Sales paths for core products and new items, custom new product development, and category growth strategies
Domain
E-commerce / Food & Beverage
Deliverable
product features
Required skills
Category strategy, product lifecycle management, data analysis, cross-functional coordination, negotiation, new product development
Preferred skills
English fluency, category trend analysis, merchant recruitment
Technologies
Data analysis tools
Responsibilities
Develop merchant/brand growth plans based on category rhythms, design full-domain sales paths for key products, drive category health and structure optimization, lead custom new product development, coordinate resources across teams, and establish long-term cooperation mechanisms with clients.