商业产品经理(达人广告增长方向)-国际化
Core
Design and optimize influencer advertising mechanisms to drive traffic growth and ad conversion for international markets, serving fast-moving consumer goods, e-commerce, food, and gaming industries.
Role type
Senior Product Manager (Influencer Marketing & Ad Growth)
Builds
Influencer marketing products and ad platforms
Domain
International digital advertising and influencer marketing
Deliverable
product features
Required skills
Influencer marketing business model understanding, Ad product experience, Matchmaking/task-based platform experience, Product documentation, Cross-functional coordination
Preferred skills
Fast consumer goods industry knowledge, E-commerce experience, Game industry experience
Technologies
N/A
Responsibilities
Design innovative influencer ad growth mechanisms, Research international influencer marketing trends and client needs, Develop industry-specific product solutions, Optimize ad gameplay and traffic allocation strategies
Seniority
Mid-level, hands-on IC
