国际化商业产品经理-搜索广告流量策略
Core
Design traffic strategy, creative styles, and user experience for international commercial search advertising to maximize monetization efficiency while balancing revenue and user experience.
Role type
Senior International Commercial Product Manager (Search Advertising)
Builds
International search advertising products and traffic strategies
Domain
Internet / Digital Advertising / Search
Deliverable
product features
Required skills
Search advertising strategy, user behavior analysis, market analysis, data analysis, cross-functional project management, KPI definition, business planning
Preferred skills
Experience with auction-based advertising, global market dynamics, innovative problem solving in international contexts
Technologies
N/A
Responsibilities
Analyze market and product data to design strategies that improve ad monetization efficiency; Balance ad revenue generation with user experience; Coordinate cross-team resources to drive business results; Define metrics and planning frameworks to measure business output and progress.
