产品营销专家-飞书项目
Core
Develop overall product marketing planning and optimize customer acquisition paths for a professional project management platform serving complex scenarios in software/hardware R&D and enterprise operations.
Role type
Senior B2B Product Marketing Manager (Project Management SaaS)
Builds
Project management platform features and go-to-market strategies for enterprise clients
Domain
Enterprise Software / Project Management / R&D Collaboration
Deliverable
product features
Required skills
B2B product marketing strategy, data analysis, channel partnership management, commercial opportunity generation, AI tool application, stakeholder coordination
Preferred skills
Experience in R&D project management domain, understanding of B2B business models, knowledge of channel cooperation models
Technologies
AI tools, data dashboards
Responsibilities
Define product marketing roadmap and budget allocation, execute multi-channel marketing campaigns to drive business growth, expand industry resources and ecosystem partnerships, analyze marketing data to optimize acquisition funnels
Seniority
Senior, hands-on IC