品牌及达人业务代理策略专家-中国广告销售平台
Core
Design and implement business strategies for agency and influencer advertising commercialization, defining value positioning and driving targets through data analysis and research.
Role type
Strategy-level business analyst (advertising sales platform)
Builds
Strategic frameworks and operational rules for agency and influencer monetization
Domain
Digital advertising / Influencer marketing
Deliverable
dashboards & analysis
Required skills
Strategic planning, Data analysis, Business modeling, ROI sensitivity, Project lifecycle management, Cross-functional collaboration
Preferred skills
Experience in advertising or internet business, 0-1 business design capability
Responsibilities
Conduct internal/external research and data analysis to define agency value positioning; Collaborate with finance and product teams to implement strategy rules; Provide strategic support for brand and influencer business development; Identify long-term value and short-term opportunities for new products or directions.
