用户增长策略运营-抖音生活服务
Core
Drive user growth for Douyin Life Services by leveraging recommendation traffic, marketing resources, and frontline activities to increase paying and transaction users.
Role type
User Growth Strategy Operator
Builds
Incremental supply and merchant resources to fuel user growth
Domain
E-commerce / Local Services
Required skills
Strategy construction, Data analysis, Business analysis, Budget management, Experiment design, Cross-functional collaboration
Preferred skills
Resource efficiency optimization, Dual-perspective business understanding (user & merchant), Result-oriented execution
Responsibilities
Design differentiated subsidy strategies and optimize cost-effectiveness, Analyze data to evaluate experiments and adjust tactics, Coordinate with finance and product teams to drive project execution, Identify opportunities in product and content supply to drive growth