商业化战略分析师-中国广告销售平台
Core
Deep analysis of China's advertising business, tracking digital marketing trends, and supporting commercialization strategy and business decisions.
Role type
Senior commercialization strategy analyst
Builds
Executable target frameworks for revenue, resources, and costs
Domain
Digital advertising and commercialization
Deliverable
production ML models
Required skills
Revenue forecasting, scenario modeling, SQL, regression modeling, classification, optimization, LLM tools, cross-functional collaboration
Preferred skills
Experience in advertising or target management
Responsibilities
Analyze internal/external digital marketing trends, calculate annual/quarterly targets using historical data and models, build risk assessment models to calibrate goals, track progress and perform attribution analysis, coordinate with sales/ops/strategy/product/finance teams to close the loop on targets and incentives.
