ANALISTA DE MARKETING SR (36438)
Core
Regional coordination of User Promotion campaigns, sell-out activations, and strategic events (Bosch Pass) for the LATAM region, supporting implementation in specific countries.
Role type
Senior Trade Marketing Analyst
Builds
Regional promotional campaigns, dealer incentive programs, and strategic event activations
Domain
Automotive / Consumer Goods / Trade Marketing
Deliverable
product features
Required skills
Trade Marketing, project management, data analysis, stakeholder coordination, campaign execution
Preferred skills
Experience in promotional campaigns, events, or incentive programs
Technologies
N/A
Responsibilities
Coordinate regional User Promotion and sell-out activations; Lead Bosch Pass and strategic events for LATAM; Develop dealer/balconista incentive programs; Create guidelines and toolkits for country implementation; Monitor budget, KPIs, and campaign results.