ON PREMISE TRADE MARKETING SPECIALIST (Maternity Leave Cover)
Core
Translate national research initiatives and consumer insights into actionable On Premise marketing focus areas and activation strategies for Red Bull.
Role type
On Premise Trade Marketing Specialist
Builds
Customer-specific marketing plans, activation programs, and business plans for organized foodservice channels.
Domain
FMCG, Beverages, Foodservice
Deliverable
product features
Required skills
Trade marketing, Customer marketing, Channel marketing, Business plan development, Activation strategy, Sales presentation creation, Stakeholder management, Project management, Analytical thinking, Commercial mindset
Preferred skills
Experience with organized foodservice channels (LSR/QSR, FSR, HoReCa), Contract foodservice, Multi-site customer marketing
Technologies
None stated
Responsibilities
Translate global execution guidelines with local insights, Support Key Account Managers in negotiations, Lead national consumption activation calendar, Train and coach the On Premise field team, Develop tailored marketing solutions for top customers
Seniority
Mid-level (3+ years experience)