Brand / Marketing Manager
Core
Local brand storyteller and culture curator for Mama Shelter hotel in Mexico City, bridging digital strategies with real-life experiences to drive room bookings and F&B covers.
Role type
Brand & Marketing Manager (Hospitality)
Builds
Local social media campaigns, events, PR partnerships, and digital marketing initiatives for a lifestyle hotel.
Domain
Hospitality / Lifestyle / Mexico City
Deliverable
product features
Required skills
Brand strategy, social media management, content creation, event planning, PR and influencer relations, campaign management, data analytics, English, Spanish
Preferred skills
Experience in lifestyle hospitality, F&B, entertainment, or fashion; deep knowledge of Mexico City's cultural and nightlife scene; aesthetic eye
Technologies
Instagram, TikTok, email marketing platforms, paid media tools, basic design tools
Responsibilities
Adapt global brand strategies locally; drive social media strategy with authentic content; conceptualize and execute events and activations; build relationships with local tastemakers and media; plan and oversee digital marketing campaigns; monitor marketing performance metrics and optimize strategies.
