Territory Sales Manager – HoReCa
Core
Manage sales operations for HoReCa customers to achieve business objectives, increase buying frequency, and acquire new clients.
Role type
Territory Sales Manager
Builds
Sales performance and customer relationships for HoReCa accounts
Domain
Wholesale / HoReCa
Deliverable
client delivery
Required skills
sales operations management, customer acquisition, sales target achievement, customer visit planning, sales data analysis, action plan development, competitor monitoring
Responsibilities
Manage sales operations to achieve assigned business objectives, Increase customer buying frequency and average turnover, Achieve sales targets and ensure the required number of customer visits, Activate new customers and acquire new HoReCa customers, Maintain and regularly update customer files, Develop and implement action plans for each key customer, Visit customers according to the planned schedule and submit the required reports to the Line Manager, Analyze customer forms and sales data before each visit, set sales objectives, and identify gaps between targets and actual outcomes, Define customer-specific objectives and develop action plans to achieve them, Support customer panel organization, Conduct at least one competitor visit and regularly monitor competitors' activities