Marketing Communications Manager
Core
Plan and execute integrated marketing campaigns across MEA and APAC, adapting global strategies to local market requirements for locally produced products and solutions.
Role type
Senior Marketing Communications Manager (B2B)
Builds
Integrated marketing campaigns, content, PR, and thought leadership materials for construction and industrial B2B products.
Domain
Construction, Industrial, Manufacturing
Deliverable
product features
Required skills
Integrated campaign planning, B2B marketing, copywriting, storytelling, social media management, PR, project management, data analysis, AI-powered marketing tools
Preferred skills
International multi-market experience, construction/industrial/manufacturing industry experience, regional languages (MEA/APAC)
Responsibilities
Plan and execute integrated marketing campaigns across MEA and APAC; Adapt global campaigns and messaging to local market requirements; Create content for LinkedIn, websites, press releases, and customer magazines; Manage social media planning and content execution; Collaborate with product and sales teams to align communications with business goals; Measure and report campaign performance against KPIs.
Seniority
Senior, hands-on IC