Director, User Retention
Core
Lead user growth and engagement strategies across 16 countries and three brands, focusing on expanding and retaining the active user base while developing new vertical offerings.
Role type
Director, User Retention and Growth
Builds
User retention and engagement initiatives, new vertical adoption strategies (specifically Quick Commerce), and optimized user lifecycle communications.
Domain
Food delivery / Quick Commerce / B2C Tech
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work
Required skills
Strategic direction setting, user lifecycle optimization, ROI analysis, team leadership (15+ people), cross-functional collaboration, data-driven decision-making, user segmentation, experimentation design, marketing budget management
Preferred skills
Quick Commerce experience, CRM/marketing automation tools (Braze, HubSpot), management consulting/investment banking background
Technologies
Braze, HubSpot
Responsibilities
Set strategic direction for retention and new verticals team, refine user lifecycle communications and investments, accelerate Quick Commerce adoption, improve user segmentation and targeting, drive cross-functional alignment
Seniority
Director, strategic leadership with large team management