Lead, Marketing Campaigns
Core
Lead marketing campaigns and affordability strategies to accelerate user growth and platform engagement across global food and quick commerce brands.
Role type
Senior marketing campaign lead (growth & strategy)
Builds
Scalable regional campaign frameworks, promotional strategies, and joint business plans for Foodora, Foodpanda, and Yemeksepeti.
Domain
Food & Quick Commerce / Global E-commerce
Deliverable
product features
Required skills
Campaign strategy, growth marketing, performance management, budget optimization, vendor management, cross-functional collaboration, data-driven decision making, AI tool integration, stakeholder influence
Preferred skills
Experience with AI-enabled solutions, smart automation, workflow optimization, multicultural environment navigation
Technologies
AI tools, automated reporting workflows
Responsibilities
Translate country goals into actionable promotional strategies, monitor and optimize campaign performance, manage campaign budgets and vendor mix, partner with commercial teams on joint business plans
Seniority
Senior, hands-on IC with strategic oversight