Used Car Buyer - Crest Honda
Core
Prospecting, appraising, and purchasing used vehicles from current owners and dealership customers for resale.
Role type
Used Car Buyer (Sales IC)
Builds
Used vehicle inventory for resale
Domain
Automotive retail sales
Deliverable
product features
Required skills
vehicle appraisal, market trend analysis, customer acquisition, sales strategy, inventory management system proficiency, regulatory compliance knowledge, equity and depreciation explanation, prospect development, follow-up system management
Preferred skills
dealership experience, selling experience, marketing experience, college degree
Technologies
Sonic Automotive automated inventory management system, IPads, IPhones
Responsibilities
Interface with vehicle owners to purchase their vehicles, approach and greet dealership customers to appraise and offer purchases, utilize inventory management system, understand and explain market trends and depreciation, provide guidance to sales associates, attend trade walks daily, maintain owner follow-up and prospect development systems, introduce guests to sales department for new vehicle purchases, attend product training and sales meetings, analyze daily/weekly/monthly/yearly actions to improve productivity
Seniority
Individual Contributor, entry to mid-level