Head of Content
Core
Leading WD's corporate content strategy, editorial planning, and development across marketing channels, transforming complex technical concepts into compelling narratives for enterprise and executive audiences.
Role type
Senior Manager, Content Strategy (Hands-on IC)
Builds
Corporate blog, website content, social media posts, executive communications, video series, and thought leadership platforms.
Domain
Enterprise Technology, AI Infrastructure, Cloud, Data Storage
Deliverable
Product features (content assets) | dashboards & analysis
Required skills
Content strategy, editorial planning, technical writing, storytelling, video content strategy, cross-functional leadership, project management, SEO, content analytics, budget management
Preferred skills
Enterprise technology industry experience, executive thought leadership support, multimedia content development, emerging tech trends understanding
Technologies
YouTube, social media platforms, content management systems, analytics tools
Responsibilities
Own content strategy and editorial roadmap; define KPIs and reporting frameworks; develop and publish original content across multiple formats; lead video content strategy and production; manage editorial calendar and cross-functional priorities; build content operating model and vendor relationships; drive content distribution and activation; support executive thought leadership; govern editorial standards and style guides; manage content budget.
Seniority
Senior Manager, hands-on IC