Director of Marketing & Communications
Core
Lead integrated marketing, communications, and PR strategy for a luxury resort, driving brand positioning, demand generation, and reputation management while championing Hawaiian culture.
Role type
Director of Marketing & Communications (Luxury Hospitality)
Builds
Enterprise-level marketing campaigns, brand equity, multi-million-dollar revenue growth, and global resort visibility.
Domain
Luxury Hospitality / Tourism / Big Island of Hawai'i
Required skills
Integrated marketing strategy, public relations, digital marketing, crisis communications, budget management, team leadership, strategic storytelling, media relations, cross-functional collaboration
Preferred skills
Experience in luxury hospitality, knowledge of Hawaiian culture, proficiency in Microsoft Office, familiarity with digital marketing platforms
Technologies
Microsoft Office, website platforms, social media platforms
Responsibilities
Architect enterprise-level campaigns to drive revenue; direct in-house marketing, PR, and creative teams; manage community engagement and CSR initiatives; lead public relations and media relations; oversee digital touchpoints and social media strategy; manage marketing budgets and forecasting; serve as primary media spokesperson; lead crisis communications strategy.
Seniority
Director, strategic leadership & team management