Associate, Campaign and Monetization - GrabFood [Non Self-Serve Business]
Core
Designing and launching marketing packages, campaigns, and services for GrabFood merchants using data analytics and demand generation tools.
Role type
Associate, Campaign and Monetization (Marketing Strategy & Analytics)
Builds
Marketing packages, go-to-market plans, campaign dashboards, and performance reports for GrabFood merchants.
Domain
Food delivery / Superapp / Marketing & Monetization
Deliverable
product features
Required skills
Data analysis, SQL, Marketing strategy, Project management, Pricing strategy, Cross-functional coordination
Preferred skills
Advanced analytics, Merchant segmentation, Experimentation design
Technologies
SQL
Responsibilities
Analyze merchant and customer data to identify growth areas; Design and price marketing packages; Conduct experiments to validate package impact; Create go-to-market strategies and pitch decks; Design operational processes; Monitor campaign performance and create reports.
Seniority
Associate, hands-on IC