Digital Marketing Coordinator
Core
Execute digital marketing strategies across SEO, PPC, social media, email, and content channels to drive brand awareness and generate demand.
Role type
Digital Marketing Coordinator
Builds
Demand generation campaigns, brand awareness initiatives, and lead nurturing content
Domain
Digital Marketing / Industrial Equipment
Deliverable
product features
Required skills
SEO, PPC, social media management, email marketing, content creation, LLM/AI tool usage, Google Analytics, Google Search Console, HubSpot CRM, data analysis, market research
Preferred skills
MBA or Masters in Marketing, advanced data analytics experience
Technologies
Google Analytics, Google Search Console, HubSpot, LLMs, Microsoft Office
Responsibilities
Propose and execute social media strategies and campaigns; Create and optimize content for SEO and digital channels; Manage email marketing campaigns and segmentation; Conduct keyword research and on-page optimization; Analyze campaign performance and provide data-driven recommendations; Collaborate with content teams to integrate AI tools for content generation
Seniority
Junior, hands-on IC
