Workshop Sales Representative
Core
Acquire and maintain Bosch Workshop Partner Program memberships, sell workshop services (training, hotline), and generate leads for diagnostic tools and equipment within an assigned territory.
Role type
Field sales representative for automotive aftermarket workshop services
Builds
Bosch Workshop Partner Program enrollments, eXtra loyalty program participation, and leads for diagnostic tools/equipment
Domain
Automotive aftermarket / Diagnostic and workshop equipment sales
Deliverable
client delivery
Required skills
Proven sales experience, technical understanding of diagnostic and workshop equipment, relationship-building, negotiation, presentation, coordination of external sales resources, CRM data management
Preferred skills
Experience with workshop business models, ability to offer practical support and training guidance
Technologies
CRM systems, Bosch diagnostic tools, Bosch Car Service platforms
Responsibilities
Acquire workshops for the Bosch Workshop Partner Program, promote workshop services (Training, Hotline), generate leads for workshop equipment and ESI diagnostic tools, coordinate and supervise external workshop sales resources and promoters, follow up on Bosch parts pull and equipment usage, validate and handover leads to BCS Concept Consultant
Seniority
Individual Contributor, field sales role