Content marketeer
Core
Designing an AI-driven content system to generate high-volume, converting content for Belgian HR managers and CFOs regarding salary, benefits, and payroll.
Role type
Senior Content Marketer (AI-native, B2B SaaS)
Builds
AI content workflows, multi-format assets (video, static, calculators), and lead generation pipelines
Domain
Fintech / HR Tech / Belgian Payroll & Benefits
Required skills
AI workflow automation, B2B content strategy, conversion optimization, multi-format content creation, data-driven decision making, original angle development
Preferred skills
Experience in fast-growing B2B SaaS, video/carousel/podcast production, sales enablement content creation
Technologies
AI tools for content generation, templates, video editing software, analytics platforms
Responsibilities
Build and maintain an AI content system, create high-volume converting content, arm sales and customer success with assets, analyze performance metrics to optimize output
Seniority
Mid-Senior, hands-on IC