商业化产品（应用下载广告策略）-国际化
Core
Design product strategy for international app effect advertising (focused on app downloads), covering monetization paths, selling strategies, bidding mechanisms, and revenue models to optimize advertiser performance and efficiency.
Role type
Senior Product Manager (International App Effect Advertising)
Builds
International app effect advertising products and monetization mechanisms
Domain
Digital Advertising / Mobile Apps / International Markets
Deliverable
product features
Required skills
Product strategy design, Monetization path planning, Bidding mechanism design, Data-driven analysis, Cross-functional collaboration, Ad ecosystem understanding
Preferred skills
App download funnel expertise, Attribution product experience, Global ad industry trends knowledge, Fluent English
Technologies
Ad platforms, Attribution tools, Data analytics platforms
Responsibilities
Define long-term product planning for international ad ecosystems, Design and optimize bidding mechanisms and revenue models, Collaborate with engineering and algorithm teams to deliver product iterations, Monitor key metrics to drive continuous optimization, Research global ad trends to innovate product mechanisms
