Head of Growth Marketing
Core
Build the demand engine for an AI-native requirements platform serving hardware engineering teams in aerospace, defense, and automotive.
Role type
Head of Growth Marketing (B2B)
Builds
Repeatable inbound demand generation programs and account-based campaigns for enterprise buyers.
Domain
B2B SaaS / AI / Hardware Engineering
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
B2B demand generation, pipeline ownership, account-based marketing, technical content creation, funnel analytics, event management, marketing operations
Preferred skills
Experience in aerospace, defense, automotive, or engineering software
Technologies
Content management, search marketing, paid media platforms, email marketing tools, web analytics platforms, event management software
Responsibilities
Set and hit demand generation targets with sales leadership; build repeatable inbound motion across content, search, paid, email, and web; run account-based campaigns for hardware engineering organizations; develop and test messaging for technical buyers; optimize website as a conversion surface; manage industry conferences and webinars; establish marketing operations and reporting frameworks; partner with product on go-to-market launches.
Seniority
Senior, hands-on IC with leadership responsibilities
