CareerPlan

Head of Marketing/Head of Growth - 100 % remote

deutschlandweit/germany-wideRemoteFull-time2022-06-13 → 2026-11-12
Remote

Core

Leading marketing strategy, brand, content, performance, and offline marketing for a digital education provider to drive market leadership and business growth.

Role type

Senior leadership marketing head (100% remote)

Builds

Marketing strategies, brand awareness, course portfolio expansion, and scalable marketing channels for the Digital Career Institute & Social Impact School

Domain

Education / EdTech

Deliverable

product features

Required skills

Strategic marketing leadership, Brand & Content Marketing, Performance Marketing (Social Media, SEA, Display), Offline Marketing, Team leadership and coaching, CRM development, Data-driven analysis

Preferred skills

Experience in fast-growing companies, Education sector background, AZAV/education provider experience

Technologies

CRM, Social Media platforms, SEA tools, Display ad platforms

Responsibilities

Strategic responsibility for marketing including budgeting and resource planning, Leading and developing the marketing team, Developing and implementing innovative marketing strategies, Identifying and scaling high-growth marketing channels, Steering and analyzing performance of all marketing channels and campaigns

Seniority

Senior, hands-on IC with leadership responsibilities