Data Scientist - TikTok Ads, Ads Measurement
Core
Build digital ad measurement products using experimental design and causal inference to help advertisers measure true business value on TikTok.
Role type
Senior IC data scientist (ad measurement)
Builds
Incremental measurement products for TikTok Ads
Domain
Digital advertising measurement
Deliverable
production ML models
Required skills
experimental design, causal inference, hypothesis testing, SQL/Hive, Python/R, large dataset analysis
Preferred skills
digital advertising measurement (Brand or DR), privacy technologies (secure multi-party computation, differential privacy, federated learning)
Responsibilities
Design and analyze lift experiments, conduct research to improve the lift experimentation platform, identify opportunities for new measurement products, develop statistically rigorous solutions to measurement challenges, build cross-functional relationships to drive product launches
Seniority
Senior, hands-on IC
