Landing Page & Funnel Designer
Core
Design and build mobile-first landing pages and marketing funnels for consumer brands and digital products to turn paid traffic into conversions.
Role type
Mid-level conversion-focused UI/UX designer
Builds
High-converting landing pages and complete marketing funnels
Domain
Digital marketing / Performance marketing
Required skills
Mobile-first responsive design, Conversion rate optimization (CRO), A/B testing, Funnel strategy, Visual design, Landing page builders, Persuasive messaging, Project ownership
Preferred skills
Experience with consumer brands, Digital products, Applications
Technologies
Landing page builders, Design platforms, Implementation tools
Responsibilities
Design and build mobile-first landing pages and complete marketing funnels for paid advertising campaigns, Develop cohesive user journeys incorporating problem framing, product explanations, social proof, objection handling, offers, urgency, and conversion-focused calls to action, Ensure consistent messaging and alignment between paid advertising creatives and landing page content, Translate marketing objectives and performance goals into compelling visual experiences, Optimize landing pages for conversion rates, usability, responsiveness, and loading speed, Collaborate with marketing and creative teams to develop and refine funnel strategies, Support A/B testing initiatives and implement improvements based on performance insights, Conduct quality assurance across devices and browsers to ensure a consistent, high-performing user experience, Manage projects independently from initial concept and design through implementation and final testing