Director of Marketing, Australia
Core
Lead full growth funnel for a two-sided car-sharing marketplace (Demand/Guest and Supply/Host) in Australia, managing strategy, P&L, and team performance.
Role type
Director of Marketing (Marketplace Growth)
Builds
Car-sharing marketplace platform (Turo Australia)
Domain
Mobility / Two-sided Marketplace
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
Two-sided marketplace economics, P&L management, brand strategy, performance marketing, team leadership, agency management, financial forecasting, data analysis
Preferred skills
High-growth B2C tech experience, host/supply-side marketing expertise
Technologies
GA4, Ads Managers, Claude
Responsibilities
Develop and execute demand-side and supply-side growth strategies; manage marketing P&L and capital allocation; lead and mentor the marketing team; manage global stakeholder and agency relationships; analyze market data and report on business impact.
Seniority
Director, hands-on leadership