International Performance Marketing Manager (Milan)
Core
Lead performance marketing channels and build AI-driven automation systems to optimize and scale digital advertising for a sleep fitness hardware/software company in international markets.
Role type
International Performance Marketing Manager
Builds
Digital advertising campaigns and automated marketing systems for sleep fitness hardware and software
Domain
Consumer electronics / Sleep technology / Performance marketing
Deliverable
production ML models | product features
Required skills
Performance marketing (Meta, Google Search, YouTube, TikTok), AI tooling (Claude, ChatGPT, n8n, Cursor), Analytics (SQL, Looker, Tableau, Amplitude), Attribution platforms (Northbeam, Triple Whale), Geo-lift study design, DTC brand campaign management
Preferred skills
International market awareness, Creative intuition, Independent planning
Technologies
Meta Ads, Google Ads, YouTube Ads, TikTok Ads, Claude, ChatGPT, n8n, Cursor, SQL, Looker, Tableau, Amplitude, Northbeam, Triple Whale, Rockerbox
Responsibilities
Lead performance marketing channels including Meta, Search, Shopping, YouTube, and TikTok; Build new growth and automation systems using AI tools; Analyze campaign performance and KPIs; Recommend new copy, creative, bidding strategies, and testing structures; Stay up to date on industry trends and ad products
Seniority
Mid-level, hands-on IC
