Marketing Executive
Core
Develop and execute marketing plans for Asian grocery brands across local and international markets, focusing on trade marketing, promotional activities, and market research.
Role type
Marketing Executive (FMCG)
Builds
Marketing campaigns, promotional activities, and brand performance reports for Asian grocery brands.
Domain
FMCG / Asian Groceries
Deliverable
product features
Required skills
Market and competitor research, trade marketing coordination, POSM and in-store sampling, data analysis using Nielsen/IRI/Quantium, stakeholder liaison, new product launch support.
Preferred skills
Chinese (Mandarin or Cantonese), valid Australian driver's licence, marketing degree, 2-3 years of marketing experience.
Responsibilities
Develop and execute marketing plans, monitor brand performance against KPIs, coordinate promotional activities and trade marketing, conduct store visits, liaise with agencies and suppliers, support new product development.
Seniority
Mid-level IC