Digital Media Specialist (Temporary position)
Core
Plan, set up, optimize, and evaluate paid digital media campaigns across multiple channels to drive business outcomes.
Role type
Digital Media Specialist (Paid Media & Analytics)
Builds
Digital advertising campaigns (SEM, programmatic, social) and data-driven insights
Domain
Digital Marketing / Performance Marketing
Required skills
Search Engine Marketing (SEM), Programmatic display advertising, Social media campaign management, Bidding strategies, Product feeds management, Digital measurement frameworks, Analytics tools proficiency
Preferred skills
Cross-channel strategy, Stakeholder collaboration, Data-to-insight translation
Technologies
Meta, TikTok, LinkedIn, SEM platforms, Analytics tools
Responsibilities
Plan and optimize campaigns across multiple digital channels, Ensure campaign structures and bidding strategies support business objectives, Work with product feeds and technical foundations of data-driven advertising, Monitor campaign performance and identify improvement opportunities, Collaborate with internal stakeholders and external agency partners, Present insights and recommendations in a business-oriented manner
Seniority
Individual Contributor, Mid-level