Senior Product Marketing Manager - Lending
Core
Define positioning, messaging, and go-to-market strategy for Mercury's lending products to help ambitious companies access capital.
Role type
Senior Product Marketing Manager (B2B Fintech)
Builds
Lending products and financial services for business clients
Domain
Fintech / Business Lending
Deliverable
product features
Required skills
Go-to-market strategy, customer research, competitive analysis, positioning, messaging, product launches, commercial strategy, cross-functional influence
Preferred skills
Lending, business financing, B2B fintech, financial services
Technologies
None stated
Responsibilities
Shape lending marketing strategy and identify market opportunities; Turn customer and market insights into action via research and analysis; Own positioning and messaging for lending products; Lead go-to-market strategy for new capabilities and initiatives; Build scalable go-to-market motions with Sales and Growth; Measure performance and refine approach based on data
Seniority
Senior, hands-on IC