Senior Analytics Specialist
Core
Deploy and maintain client-facing tracking foundations and analytics infrastructure to ensure trustworthy data flow into downstream systems.
Role type
Senior hands-on IC analytics specialist (tracking implementation)
Builds
Production tracking implementations, data layers, and tag configurations for enterprise and mid-market client accounts
Domain
Digital marketing, data analytics, and web/app tracking
Deliverable
production ML models | product features | dashboards & analysis
Required skills
Google Analytics (GA4), Google Tag Manager (GTM), JavaScript, HTML, CSS, jQuery, SQL, Cloud data warehouses (BigQuery, Snowflake, Snowflake)
Preferred skills
Adobe Analytics, Amplitude, Python, R, server-side tagging, consent management platforms (CMPs)
Technologies
Google Tag Manager, Google Analytics, Adobe Analytics, Amplitude, BigQuery, Snowflake, GCP, AWS, Azure
Responsibilities
Configure and deploy analytics tracking across client web and app properties; Build, test, and maintain tags, triggers, and variables in tag management platforms; Implement and validate consent management platforms and privacy-compliant tracking setups; Audit existing implementations, identify data quality issues, and troubleshoot tracking behavior; Create and maintain implementation documentation, tracking specifications, and runbooks; Partner with engineering teams on downstream data flows and attend client meetings to discuss technical implementation
Seniority
Senior, hands-on IC