E-commerce Social Media Specialist
Core
Manage e-commerce social media channels, create engaging content, and execute targeted campaigns to drive brand visibility and sales.
Role type
E-commerce Social Media Specialist
Builds
Social media content and advertising campaigns for an e-commerce business
Domain
E-commerce / Digital Marketing
Deliverable
product features
Required skills
Social media management, content creation, analytics, campaign planning, community engagement, competitive research
Preferred skills
Graphic design tools (Canva)
Technologies
Hootsuite, Buffer, Instagram, Facebook, Twitter, LinkedIn, TikTok
Responsibilities
Manage day-to-day operations of social media accounts across various platforms; Develop, create, and schedule engaging content including text, images, and videos; Monitor social media conversations and engage with the online community; Assist in planning and executing social media advertising campaigns; Track and analyze key social media metrics using analytics tools; Provide regular reports on social media performance; Conduct competitive research to identify growth opportunities; Collaborate with the marketing team on integrated campaigns; Support the e-commerce team in driving traffic and sales through social media efforts
Seniority
Mid-level, hands-on IC